HOW TO BYPASS ADBLOCKERS

Tuesday, October 16, 2018 at 3pm (GMT +1)

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WEBINAR: HOW TO BYPASS ADBLOCKERS

Adblocker usage continues to grow: 615 million people worldwide use adblockers, representing 30% growth in 2017. The problem? While adblockers block the display of ads, they can also disable your web analytics tracking, even if a user has not clearly expressed the desire to avoid being tracked.

As a result, analytics data for up to 30% of your site’s traffic can be lost! And when you only have a partial view, you can wind up making skewed or bad decisions. So what can you do about it?

To work around adblockers, we’ve introduced CDDC (Custom Domain Data Collection). This exclusive feature makes it possible to collect your data via your own domain name to minimise data loss due to adblockers.

WEBINAR HIGHLIGHTS

In this webinar, we’ll present this innovative tool and share best practices on how to use it quickly and easily:

  • How can adblockers block analytics tools?  
  • Which best practices can help limit data loss?  
  • Custom Domain Data Collection overview  
  • Q&A

AT INTERNET – DIGITAL INTELLIGENCE SOLUTIONS

One of the world’s major players in digital intelligence since 1996, AT Internet helps companies measure their audience and optimise their digital performance across all channels. AT Internet's analytics solution is used on more than 20,000 sites and applications around the world, across all industries. With more than 200 employees, the company is present in 32 countries via its customers, subsidiaries and partners.

HOW TO BYPASS ADBLOCKERS

Florian Rieupet

Product Manager